11 by Boris Bidjan Saberi
11 by Boris Bidjan Saberi is the contemporary sub-label of the renowned menswear designer Boris Bidjan Saberi. Founded in 2013, the brand combines avant-garde design with high-performance functionality, drawing heavy influences from skate culture, streetwear, and minimalist design ethos.
Industries
High-end Streetwear and Fashion
Founded
2013
Headquarters
Barcelona, Spain
Strategic Priorities
11 by Boris Bidjan Saberi focuses on blending utilitarian and military aesthetics with urban and streetwear influences. The brand emphasizes technical fabrics, practicality, and durability, aiming to create clothing that is both stylish and functional. It stands out for its innovative use of materials and techniques, offering pieces that challenge conventional fashion norms.
Recent Innovations and Collaborations
The brand is known for its collaborations, particularly with Salomon, creating sought-after sneakers that combine form and function. Their collections often feature experimental dyeing treatments and avant-garde cuts, maintaining a balance between everyday comfort and high-fashion design. Their latest collections continue to push the boundaries with technical and performance-focused styles, incorporating influences from Saberi’s fascination with numerology and industrial aesthetics.
Sustainability Efforts
While specific sustainability initiatives are less emphasized, the brand’s focus on high-quality, durable materials suggests a commitment to creating long-lasting products. This approach inherently supports a more sustainable fashion model by reducing the need for frequent replacements.
Community and Employee Engagement
The brand engages with its community through exclusive releases and innovative designs that resonate with subcultures such as skateboarding and streetwear. This engagement fosters a loyal customer base that values both the functional and aesthetic qualities of the clothing.
Pros and Cons of 11 by Boris Bidjan Saberi
| Pros | Cons |
|---|---|
| ✔ Innovative and high-performance designs | ✘ High price point due to premium materials |
| ✔ Strong cultural and subcultural influence | ✘ Limited availability due to exclusive releases |
| ✔ Avant-garde and experimental aesthetics | ✘ Niche market appeal |
| ✔ Frequent and notable collaborations | ✘ Sizes and fits may vary across collections |
Final Thoughts
11 by Boris Bidjan Saberi stands out in the high-end streetwear market with its unique blend of technical innovation, utilitarian design, and avant-garde aesthetics. The brand’s collaborations with notable companies like Salomon and its commitment to pushing the boundaries of fashion ensure its continued relevance and appeal among fashion-forward consumers. While the high price points and limited availability may be drawbacks, the brand’s dedication to creating innovative and functional clothing makes it a compelling choice for those seeking distinctive and high-performance fashion.