Howlin
Howlin’ Overview
Howlin’ is a contemporary knitwear brand founded in 2009 by Belgian designers Tim Van Steenbergen and Pieter De Clercq. Based in Antwerp, Belgium, Howlin’ is renowned for its innovative approach to knitwear, combining traditional craftsmanship with modern, playful designs. The brand is celebrated for its commitment to high-quality materials and unique, artistic expressions.
- Founded: 2009
- Founders: Tim Van Steenbergen, Pieter De Clercq
- Headquarters: Antwerp, Belgium
- Industries: Fashion, Knitwear
- Product Range: Sweaters, cardigans, scarves, accessories
- Price Range: Medium to high
Howlin’ is distinguished by its focus on knitwear, blending classic techniques with contemporary design elements. The brand’s collections feature a range of cozy and stylish knit pieces, including sweaters, cardigans, and accessories, often characterized by bold patterns, vibrant colors, and intricate textures.
The brand places a strong emphasis on craftsmanship and quality, using premium natural fibers such as wool, cashmere, and alpaca. Howlin’s designs are known for their unique aesthetic, combining playful motifs with sophisticated details to create standout pieces that are both functional and fashionable.
Howlin’ engages with its audience through its online store, showcasing its latest collections and providing detailed product information. The brand also maintains a presence in select high-end boutiques and department stores, ensuring that its distinctive knitwear is accessible to fashion enthusiasts. Howlin’ participates in fashion shows and industry events to present its collections and connect with a wider audience.
Pros and Cons of Howlin’
| Pros | Cons |
|---|---|
| Unique and playful knitwear designs | Higher price point |
| High-quality materials and craftsmanship | Limited range of products outside knitwear |
| Innovative approach to traditional techniques | Limited physical store locations |
| Strong emphasis on comfort and style |
Howlin’ stands out for its creative and high-quality knitwear, offering pieces that combine traditional craftsmanship with modern design elements. The brand’s focus on unique, playful designs and premium materials makes it a distinctive choice for those seeking stylish and comfortable knitwear. While the higher price point and limited product range outside of knitwear may be considerations, Howlin’s commitment to quality and innovation ensures its place in the contemporary fashion market.
For more information, visit the Howlin’ official website.