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Impact investing and ESG (Environmental, Social, and Governance) apps offer tools to make socially responsible investments. This guide explores top ESG apps, their benefits, and how they can help you align your investments with your values.

Key Takeaways

  • Impact investing focuses on generating social and environmental benefits alongside financial returns.
  • ESG criteria evaluate companies based on environmental, social, and governance factors.
  • ESG apps provide tools for responsible investing, offering data and insights to make informed decisions.

Short Summary

Impact investing and ESG apps allow investors to align their portfolios with their values by focusing on environmental, social, and governance criteria. This guide reviews top ESG apps such as Betterment, OpenInvest, and Sustainably, detailing their features, benefits, and price ranges. Advantages include enhanced investment insights and positive social impact, while disadvantages may include higher costs. Tips for choosing the best ESG apps involve considering data accuracy, user interface, and overall impact. Supporting these tools contributes to a more responsible investment strategy.

Why Choose Impact Investing and ESG Apps?

Impact investing and ESG apps enable investors to consider more than just financial returns. These tools help assess the environmental, social, and governance practices of companies, promoting a sustainable and ethical investment approach.

Top ESG Apps for Impact Investing


  • Overview: Betterment offers automated investing with ESG options.
  • Features: ESG portfolios, tax-efficient investing, goal-based planning.
  • Price Range: 0.25% – 0.40% of assets under management.


  • Overview: OpenInvest provides customizable ESG investment portfolios.
  • Features: Impact filters, active shareholder engagement, transparent reporting.
  • Price Range: 0.50% of assets under management.


  • Overview: Sustainably helps investors track and invest in companies with positive social impacts.
  • Features: Real-time impact tracking, personalized insights, ethical investment options.
  • Price Range: Free basic plan, premium options available.

ESG App Comparison

AppFeaturesPrice Range
BettermentESG portfolios, tax-efficient investing0.25% – 0.40% of assets under management
OpenInvestCustomizable ESG portfolios, impact filters0.50% of assets under management
SustainablyReal-time impact tracking, personalized insightsFree basic plan, premium options available

Advantages and Disadvantages of ESG Apps

Advantages ✅

  • Informed investment decisions
  • Positive social and environmental impact
  • Access to comprehensive ESG data
  • Supports ethical investing

Disadvantages ❌

  • Potentially higher fees
  • Limited investment options
  • Requires understanding of ESG criteria
  • Availability can vary by region

Tips for Choosing ESG Apps

Choosing the right ESG app involves considering factors like data accuracy, user interface, and overall impact. Look for apps that offer transparent reporting and customizable options to match your investment goals. Reading user reviews can also provide valuable insights.

Considerations ✅

ConsiderationsPotential Issues ❌
Accurate and comprehensive ESG dataSome apps might have higher fees
User-friendly interfaceLimited investment options
Transparent reporting and impact metricsRequires understanding of ESG criteria
Customizable investment optionsAvailability might be limited in some regions

Additional Tips for Responsible Investing

  • Stay informed about the latest ESG trends and updates.
  • Diversify your portfolio to balance risk and impact.
  • Engage with companies on their ESG practices.
  • Monitor the performance of your ESG investments regularly.
  • Consider the long-term impact of your investment decisions.

Final Thoughts

Impact investing and ESG apps offer valuable tools for aligning your investments with your values. Supporting these apps helps promote ethical investing and contributes to positive social and environmental outcomes. Explore the featured apps and make the switch to responsible investing, driving your business towards a more sustainable future.


What is impact investing?
Impact investing focuses on generating positive social and environmental benefits alongside financial returns.

What are ESG criteria?
ESG criteria evaluate companies based on their environmental, social, and governance practices.

Are ESG apps more expensive than traditional investment apps?
While some ESG apps may have higher fees, they provide comprehensive data and tools for responsible investing.

How do I choose the right ESG app?
Consider factors like data accuracy, user interface, reporting transparency, and customizable options. Reading user reviews can also help.

Can ESG apps provide the same returns as traditional investments?
ESG investments aim to provide competitive returns while promoting positive social and environmental impact. Performance can vary based on individual app features and market conditions.